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Explaining the User Needs model 2.0: audience driven journalism


Journalism events

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User needs became one of The Next Big Things in journalism and a lot of newsrooms have applied the practice successfully. But constant reformation is needed, especially when circumstances change. Smartocto and Dmitry Shishkin combined the models and research from multiple organisations and created the ultimate, improved version. In this webinar, we'll present the new model, explain which user needs have been added and how you can implement this in your newsroom.

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